About Electrodiva

I‘m Tory Moore - a New York City-based designer and UX specialist with over 15 years of experience. I collaborate with a variety of programmers, usability experts, marketing specialists, designers, and content creators to create web sites, software, and mobile applications. My clients have been big pharmaceutical networks to tiny academic sites. Whether big or small - I bring a unique blend of rich experience, talent, leadership, attention to detail, and passion to every client‘s project.

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Services

UX / Information Architecture

Create interaction models, taxonomies, UI specs, user profiles, and wireframes.

Interface & Brand Design

Design for websites, site-wide guides, and branding for on or off-line products.

Mobile / Responsive Design

Cross platform design for mobile for both native apps and adaptive websites.

Front End Coding

HTML, CSS, JavaScript coding for dynamic and beautiful online interfaces.

Presentations

Kick-ass presentations, templates, and themes for Slides and PowerPoint.

HTML Email

Responsive HTML email and campaign landing page template design and coding.

Portfolio

Articles

The Price of Customization

If you want something made to your own specifications, it’s going to cost more. This is known as something being “custom”. I know this seems really, really obvious but I can‘t tell you how much this has come up in my professional life...

It Ain’t Always that Pretty: Designing for Real Content

As a designer, I have to think about the REAL content while I’m working. If my design relies entirely on beautiful photos, rich content, or animation and videos — the whole thing is going to fall apart when this isn’t what the content really looks like...